When a customer interacts with your brand, a plethora of possible opportunities to engage with that contact instantly become available. Whatever the interaction, as marketers, we know that we need to immediately respond and begin to develop a relationship with that customer.
Pinpoint put together some best practices and below is the infographic.
We also published an ebook on the topic so check it out and learn:
- How to control the frequency of your email campaigns
- How to improve the relevance of the communications
- What is the difference between Contact Optimization and targeting
- The expected value of an email
- The cost of an opt-out....and more!
Let us know what you think!
The Pinpoint Team