Pinpoint Systems offers Marketing Automation, Campaign Management & Marketing Resource Management Software Implementation, Integration, Training and Strategy Consulting Services in the New York City Metro Area.

Pinpoint Systems offers innovative services that optimize your marketing automation by linking Marketing and IT processes with technology. This technology includes: campaign management, marketing resource management, interactive marketing, multi-channel and marketing measurement solutions to achieve a single view of the customer and dramatically increase the ROI of your marketing efforts.

Pinpoint Systems Corporation has deep experience providing expert Implementation, Integration, Strategy, Training & Support for Enterprise Marketing Software including:

• Marketing Resource Management Software
• Marketing Campaign Management Software
• Marketing Automation Software
• Marketing Asset Management Software

Pinpoint Systems Services include:

Interactive Marketing Software Strategy

Whether you need to re-assess your customer information strategy, rework your technology strategy to better support your operations, or develop a sound and detailed plan for a major technology upgrade...

Marketing Operations Management - Process Consulting

At bottom, marketing is a family of interrelated processes; we’ll help you ensure that they fit together, run smoothly, and fulfill your company’s goals. Pinpoint’s Process Consulting Service will assess your marketing processes against best practices gleaned from literally hundreds of clients across 15 different industries.

Marketing Resource Management, Automation, Campaign Management Software and Customer Marketing Database Integration

Once strategy and processes are sound, there will usually be a need to rework the technology infrastructure so as to optimally support the function’s operations. Addressing all levels, from architecture planning through database implementation, Pinpoint’s Systems Integration Service will help you preserve your existing IT investment while improving integration and eliminating stovepipes or silos.

Marketing Application Software Implementation Services

In many cases, our architecture planning will uncover a need for a state-of-the-art, comprehensive marketing campaign management or marketing resource management application, which Pinpoint will specify and install for you. Our other Application Services include troubleshooting and tuning such packages installed by others, as well as user and administrator training.

Pinpoint Systems offers complete implementation services for

• IBM Unica
• Unica Campaign Management
• Unica NetInsight
• Unica Interact
• All Unica Modules
• Aprimo
• Others...

Marketing Software Support Services

Whether your need is for certain critical skills to ensure the successful launch of a new program, for help with properly measuring the outcome of a campaign, for training or mentoring, or simply for more skilled hands during a seasonal crunch period... Pinpoint’s Support Services will be there for you. We never leave our clients in the lurch.

• IBM Unica
• Unica Campaign Management
• Unica NetInsight
• Unica Interact
• All Unica Modules
• Aprimo
• Others...

Marketing & Customer Analytics

Whether through customer value modeling, customer behavioral analysis or predictive modeling, Pinpoint helps make best use of the analytics capabilities built into your marketing package ...because a deep understanding of customer behavior is the key to greater profits.